360 Degree Bar

Albuquerque, New Mexico

Project Objectives

Building on the property's Route 66 theme of a "journey," the client hoped to create a comfortable, inviting bar/lounge venue for visitors to relax while remaining in the center of the action.

Photo of the new bar design for 360 Bar at Route 66 Casino.

Design & Planning

The I-5 Design team picked up on the theme of a trip via highway and created a new bar design that symbolized the end of the original Route 66, which was the Pacific Ocean in California.

A custom ceiling structure over the entire new bar, designed to emulate a spiraling nautilus shell, radiates outward toward the main entry. It is fully programmable with color-changing LEDs concealed around the center of the nautilus. This produces an unforgettable, ever-changing light show. Custom-etched, I-Metal column wraps reach up to the nautilus ceiling element to add interest and ‘wow’ to the space. A faceted, beaded curtain, washed with programmable color-changing LED lighting, is suspended from the perimeter of the ceiling element. To set the bar apart from the rest of the space, a custom designed circular half-wall surrounds the bar with art-glass shades integrated into the decorative screen.

Build & Install

Creating manufacture solutions during the design phase allowed for a seamless transition into production and a quick turnaround time for Route 66 Casino.

The entire decor package was manufactured at I-5′s facility in Lacey, Washington. Creating manufacture solutions during the design phase allowed for a seamless transition into production and a quick turnaround time for Route 66 Casino. To guarantee the casino would remain operational during construction, each element was pre-fabricated and shipped to the job site in portions for easy on-site assembling.  This also assured safe and healthy working conditions for the casino staff and their customers.

I-5′s theme and new bar design projected a stunning focal point and destination within the casino and made Route 66 Casino excited to see their vision come to life! Working in the middle of the gaming floor was a concern for Route 66 Casino owners, and I-5 was able to create an installation plan that kept the gaming floor operational while ensuring a safe environment for customers.

Like pieces of a puzzle, the pre-fabricated decor elements were secured into place, and the installation performance created quite a buzz throughout the casino among customers and the staff.

Photo of the 360 Bar design being installed.
Photo of the new bar design completed for Route 66 360 Bar.

Finished Project

I-5 brought all departments together to create a seamless bar design and implementation plan. All of the décor elements were pre-fabricated and manufactured in-house, then installed on-site.

The new transformation gave patrons a place to unwind while still enjoying the energy from the gaming floor and gave Route 66 Casino a breathtaking new attraction for the property. Seeing an immediate return on investment, Route 66 Casino was very happy with the end result and contracted with I-5 again on other venues at their facility.

Thunder Road Steakhouse & Cantina and Envy Nightlife are two other venues within Route 66 Casino that I-5 has designed, built and implemented. All of the venues were completely transformed with no downtime to the casino or interruption to the customers.