Archive | 2008

Anchor Bank Design & Signage Plan

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For small bank locations inside of stores we make solutions to create beautiful, high quality, efficient decor and signage. From impressive exterior bank design and signage to classy interior decor and signage, we work with you to develop your style.

“It is with great pleasure that I recommend I-5 Design & Manufacture. Since the first sign order in 1991, I have had numerous occasions to work with I-5 including signage for 10 new Anchor Bank branches and buildings, installation of signs at four Wal-Mart in-store branches, as well as a complete signage changeover in 2002. Our projects included initial signage design, site-specific signage planning, permitting, manufacture and installation.” — Jennifer Sturm Executive Vice President Anchor Bank

These projects included exterior signage design, pylon sign with electronic message board, channel letters & interior signage.

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Marlene’s Market & Deli | Supermarket Design

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Objectives

Marlene’s was a familiar name to Federal Way natural foods customers. But a new location meant attracting traffic to a bigger and better site. I-5 was brought onboard to create a full façade and interior supermarket design plan.

Design and finished product highlights

I-5 took advantage of the new location’s high ceilings and wall-of-windows storefront, designing a stunning façade and entrance sign. Then, for the interior, a complete store layout was devised which included a second story café plus reading and gathering areas. Key design elements included:

• Exterior entrance makeover, featuring new signage, awnings and wood trellis

• Interior floor plan layout, including grocery aisles and departments, plus second story café, seating and gathering
areas

• 3-dimensional department signage on wood trellises

• Themed valances

Production and implementation

Marlene’s new supermarket design elements were created by I-5’s in-house team, then fabricated at our on-site state-of-the-art manufacturing facility. I-5 then seamlessly implemented the design, expediting installation.

Outcome

Marlene’s new location exuded the friendly, “buy local” attitude the brand had always represented, helping create a multi-use destination for both buying and enjoying natural foods.

 

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Gold River Casino | Lenape Lounge Design

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Objectives

Gold River Casino asked for I-5’s expertise to create an alluring new lounge design within an existing unused storage building on the casino property.

Design and finished product highlights

I-5’s design created an entirely new destination from floor to ceiling, adding a notable new guest attraction at Gold River Casino. The layout and décor plan was carefully considered, in keeping with the flow and theme of the rest of the casino. Specialty wood and cultured stone added a nature-based influence. Other highlights included:

• A sizable curved wood-beam ceiling structure

• Specialty patterned metal finishes featuring I-5’s own EtchedMetal process

• Custom mica chandeliers

• A full bar

• Integrated seating

• A raised stage area for live entertainment

Production and implementation

Décor elements were produced at I-5’s own manufacturing facility, and Lenape Lounge’s entire installation was completed within 2 weeks, while the casino remained open.

Outcome

The Lenape Lounge has brought an additional luxury venue to Gold River Casino, attracting guests to enjoy a cocktail or to enjoy the excitement of live entertainment.

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Señor Frog’s Restaurant Design

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Objectives

Señor Frog’s is a specialty restaurant and retail venue in Nassau that caters to visitors and vacationers. The client hoped to upgrade exterior signage and overall storefront impact for a more compelling street presence.

Design highlights

Understanding that guests to the Bahamas are generally in a “getaway” frame of mind and open to fun experiences, I-5’s design team created a playful tropical restaurant design theme, with Señor Frog himself taking center stage in signage and branding. The character appears to preside over a tropical, bamboo-style structure, implying a whimsical, exotic experience inside. Key restaurant design features included:

• A peaked-roof “hut” design, with bamboo structural elements

• Bright, colorful dimensional letters and signage to attract street attention on two street frontages, taking
advantage of the premium corner location

• Character development of Señor Frog in the central signage

• An added theme element of a giant Señor Frog appearing to peek over a roof-based wall above the entrance

Outcome

I-5’s design offered the client a cohesive, fully concepted exterior visual image, capitalizing on a memorable theme consistent with the tropical and fun-loving nature of this vacationer’s paradise.

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Ignite Lounge Sign Design | MGM Monte Carlo | Las Vegas, Nevada

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Objectives

Located within the MGM Monte Carlo, the new Ignite Lounge needed custom signage — I-5 was contracted to design and create graphic identification that would draw patrons into the lounge and convey the “inferno of excitement” found within.

Design and finished product highlights

I-5’s casino design team kindled a stunning sign design that embodied the crackling energy of a blazing fire. Utilizing the latest in visual display technology, each sign became a brilliantly radiating advertisement for Ignite. Key signage features included:

• Multi-layered translucent tubes to imbue the sense of smoldering embers and leaping flames

• Dimensional logo components, lending depth and impact

• Premium high gloss finishes for maximum reflective capacity

• Internally illuminated elements cast an inviting glow that could be seen from around the casino

Production and implementation

I-5’s one-stop advantage of providing design, fabrication, and implementation ensured that the casino design intent for Ignite’s distinctive signage was seamlessly carried through installation.

Outcome

Ignite Lounge is now a centerpiece venue of the Monte Carlo Casino. Open 24 hours a day, its distinctive signage is visible throughout the property, inviting patrons to experience its fiery atmosphere.

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Royal Lounge | Opus Casino | New York

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Objectives

As part of the complete lounge redesign of Royal Casino, I-5 Design and Manufacture was asked to re-conceptualize the casino’s bar and lounge area.

Design highlights

An undersea fantasy world was conjured in I-5’s theming plan for the Royal Casino Lounge. Flowing, swirling ribbons of color and a coordinated, complementary décor scheme brought the setting together in an appealing space, allowing patrons to step away from gaming but still feel part of the action. Lounge design elements included:

• Rich, deep hues and textures throughout, enveloping guests

• Custom ceiling and wall elements, which engender a sense of gentle, wave-like movement

• A custom carpet design, reflecting the colors and patterns of the overall décor

• Custom lighting fixtures that provide both warm illumination and overhead interest

Outcome

The design for the Royal Casino Lounge was warm while utilizing many exciting décor elements. I-5 provided the Royal Casino Lounge with a conceptual lounge design idea that transformed their idea into a 3D reality.

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First Federal Bank Design | Pacific Northwest

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Objectives

First Federal Bank requested a bank design and rebranding package from I-5 Design, including a new logo design to be integrated into signage and décor.

Design and finished product highlights

I-5’s design solution included an engaging signature logo mark, new color scheme, appealing visual theme and other signage elements, including

• High-impact custom exterior signage

• Complementary directional sign design

Production and implementation

All elements of the rebranding effort, including exterior signage, were designed, fabricated, and implemented by I-5 teams, ensuring continuity of design intent throughout.

Outcome

First Federal’s goal of a new brand and graphic identification was accomplished by I-5’s bold yet friendly combination of logo and lettering treatment, consistent across all signage applications.

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Central Market | Shoreline, Washington

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Objectives

For Central Market, the goal was to update and enhance the personality of their signage and décor, inside and out, to match their overall store mission of promoting deliciously fresh food, good nutrition, and a commitment to wellness.

Design and finished product highlights

Throughout the store’s exterior and interior, bold signage identified the market’s key departments, while additional accents imparted a welcoming message of health and wellness through fresh, natural foods for the entire family. Key elements included:

• Exterior signage design which incorporated the store’s existing iconic silo—the symbol of connecting people to the source of their food

• Channel letters using impactful neon embellishment

• Interior signage, including aisle markers

• Wall valances and décor conveying key brand messaging and Central Market’s tagline of “Celebration Fresh!”

Production and implementation

I-5 provided design, manufacturing and implementation of all signage, ensuring streamlined installation schedules, minimal interruption of business and continuity of design intent.

Outcome

Central Market’s owners felt that the new signage and décor elements designed and implemented by I-5 perfectly communicated the store’s dedication to the role of fresh, wholesome food in sustaining today’s families.

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