Archive | March, 2010

Bank branding and design

As banks and their branches continue to be acquired and sold, it has never been more important for a financial institution to have a resource that can design and implement a clear branding message about who they are and how they serve their new and existing customers. So whether it is a new bank location or new acquisition, a unified and highly-distinctive atmosphere at your retail bank locations is critical. In addition to a clear branding design must be an experienced onsite team that understands how to effectively implement the branding changes without disrupting your customers or business.

I-5 Design and Manufacture has been working with financial institutions across the country to both create a branding image and implement all changeover needs. From effective utilization of the brand’s colors within each branch, to consideration given to maximizing signage and branding display impact, we maximize your message throughout the space. Due to the typical tight timeframes involved with a change-over we can provide banners or prints while the new signage and design components are manufactured. If a complete interior is being changed, our installation experts coordinate the best scenario for your branches which often means implementing the plans overnight or weekends to create a scenario where your staff and customers walk in to an entirely new environment the next day. As banks continue to acquire new assets and branches, the need for a single solution to branding changeovers will continue to grow. In troubling times, it’s good to know there is a resource for high-impact, efficient branch re-branding solutions that focuses on your needs to ensure a well thought out and coordinated plan.

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Fully programmable color changing LED lighting

Did you see the Super Bowl half-time show? Over 150 Million viewers saw The Who perform classic rock’ n’ roll on a large video screen stage. As the show went on arrows flew across the stage and the band’s logo flashed, animated and spun. Many commentators have said that the stage was as amazing as the show itself.

I-5 Design and Manufacture has been implementing these types of fully programmable color changing LED lighting systems into décor and signage. Your exterior can be turned into a dynamic billboard creating an atmosphere around your business with the ability to convey your message with the fullest impact; as subtle or as exciting as you want. Whether it is an exterior display that is programmed with full video or animation, or interior décor and signage to produce an ever changing and dynamic environment, your business will never appear static or boring.

For one project we utilized a large scale implementation of fully programmable color changing led light bars to create a landmark display that was able to show video and any custom animation. From an American flag waving on the 4th of July to silhouetted horses galloping across the night sky; the effect is as breath-taking as it is effective. Because the LED light bars in this application were considered architectural perimeter lighting, maximum visibility could be achieved without falling under the signage restrictions of the municipal sign codes. This can be an extremely effective solution when permitting makes it difficult to achieve the impact your building needs. This technology is also incredibly flexible, from a circular stage to a gigantic video screen/sign – literally anything is possible with programmable color changing LED. For more information about cutting-edge, high impact décor, theming and signage, visit i5design.com

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