Located within the MGM Monte Carlo, the new Ignite Lounge needed custom signage — I-5 was contracted to design and create graphic identification that would draw patrons into the lounge and convey the “inferno of excitement” found within.
Design and finished product highlights
I-5’s casino design team kindled a stunning sign design that embodied the crackling energy of a blazing fire. Utilizing the latest in visual display technology, each sign became a brilliantly radiating advertisement for Ignite. Key signage features included:
• Multi-layered translucent tubes to imbue the sense of smoldering embers and leaping flames
• Dimensional logo components, lending depth and impact
• Premium high gloss finishes for maximum reflective capacity
• Internally illuminated elements cast an inviting glow that could be seen from around the casino
Production and implementation
I-5’s one-stop advantage of providing design, fabrication, and implementation ensured that the casino design intent for Ignite’s distinctive signage was seamlessly carried through installation.
Ignite Lounge is now a centerpiece venue of the Monte Carlo Casino. Open 24 hours a day, its distinctive signage is visible throughout the property, inviting patrons to experience its fiery atmosphere.