Rio Market | Retail Design

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Objectives

Rio Market needed to be able to visualize how a self-serve superfood area and lounge would look, prior to any implementation. I-5 was contracted to create a 3-dimensional conceptual supermarket design plan that would illustrate the area.

Design highlights

Designers from the I-5 team envisioned a space that would conjure the essence of the rainforest—a source of wholesome, fresh, sustaining fruits and other foods. The theme was carried through in a color scheme and other imaginative décor elements. Design components included:

• A palette of nature-fresh colors: greens, blues and sunny yellow

• A central bin kiosk anchors the self-serve area

• Mosiac tile accents echo the color scheme

• Overhead “flow” ribbon elements suggest the life-giving essence of water

• An evocative “rain curtain” defines a seating area

• Innovative lighting “stems” lend an organic accent

Outcome

I-5’s captivating supermarket design allowed Rio Market’s owners to envision a beautiful space in which customers could both shop and immerse themselves in a soothing and affirming environment

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